What is professional coaching?

The ICF defines coaching as partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential. Coaching honors the client as the expert in his/her life and work and believes that every client is creative, resourceful, and whole. Based on this professional coaches take responsibility to :

  • Discover, clarify, and align needs

  • Encourage awareness and self-discovery

  • Support and strengthen transformation

  • Motivate self-generated solutions and strategies

  • Hold the client responsible and accountable